Why whistlekick?

One of the questions I hear, often, is "why?"

Why, in 2018, would we need another company making martial arts stuff?

There are a number of companies, large and small, producing a greater variety of products than ever before. Many of these products are inexpensive, available everywhere, and they work.

The short of it is, I didn't just want products that just work. I wanted products that were great. I've spent my entire life in martial arts, and I've always been taught to continue making things better. I wanted a company that lived by that mantra.

I saw a gap in the market - there was no company that made great products and reinvested their resources into the martial arts community. When we launched our first products in 2013 they were well received, and people started to take notice of what we were doing.

Since then we've continually added new products and new ways to buy them. BUT... we've also invested a large percentage of our profits back into things that do nothing but support the martial arts community.

You should have advertising on your podcast!
Sorry, no.

You shouldn't spend money on projects like Martial Arts Calendar, Martial Journal or all of that original content on your social media!
Too bad. We're doing it anyway.

At the end of the day, this company was founded by martial artists, for martial artists. Everything we do is with the global martial arts community in mind. We stand behind our products just as we stand behind our training. 

We're growing, rapidly, and I have all of you to thank for that. There are few guarantees in this world, and I won't be so arrogant as to promise anything but this single pledge:

I, and the people I work with, will always do our best to serve you, our fellow martial artists.

Hopefully, you'll give our products a try. If there's anything we can do, please don't hesitate to reach out. My personal email is jeremy AT whistlekick.com (by not linking it I'll get less spam. We all hate spam, don't we?)

Thank you for reading this.

Yours in the martial arts,
Jeremy Lesniak

Jeremy Lesniak circa 1985